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Panasonic Selects Anaqua for End-to-End Intellectual Property Management

Source: Business Wire

panasonic-anaqua-ip-grillip-1240-850BOSTON — (BUSINESS WIRE) –Anaqua, a leading provider of intellectual property management software and services, today announced that Panasonic Corporation has entered into a multi-year agreement to use Anaqua’s solution for all aspects of its IP activities, including the management of inventions, patents, trademarks and license agreements.

Anaqua has established a significant presence in the Japanese market and over the last year has made a series of strategic investments in product, local client services and business development. The Japanese version of ANAQUA Enterprise solution is already live at Honda Motors, Inc. to manage their IP portfolio including inventions, patents, designs, trademarks, litigation and license agreements.

Panasonic is one of the largest product manufacturers in the world, comprised of 473 companies and employing over 260,000 people. They also own one of the world’s largest patent portfolios. Not only is Panasonic known worldwide for their consumer electronics and lifestyle products, they are also a global leader providing comprehensive solutions for businesses, such as infotainment systems for automakers, in-flight entertainment and communications (IFEC) for airlines, as well as battery and related solutions for the world’s most advanced hybrid and electric vehicles.

Prior to selecting ANAQUA, the company relied on multiple in-house systems for the protection of intellectual property, including all the IP licensing activities of a global conglomerate. Panasonic was looking for a partner that could help them unify and advance their innovation initiatives and create full visibility across their patent, trademark, and licensing portfolios. After a comprehensive evaluation of many solutions, Panasonic selected Anaqua to be their long-term partner as they continue to advance their position as a global leader in innovation. ANAQUA’s sophistication, flexibility, and global community of top caliber IP owing clients were among the key advantages that influenced Panasonic’s decision.

“It is a tremendous honor to serve the leading IP owning companies in Japan,” said Bob Romeo, CEO of Anaqua. “Asia’s innovation initiatives are growing so rapidly, it’s exciting to be a part of that growth and to partner with IP visionaries like Panasonic.”

About Anaqua

Anaqua helps corporations and law firms turn intellectual property into competitive advantage. Our software platform, ANAQUA, unifies the critical tools, best practice workflows, data, documents and services into one efficient, intelligent environment so our clients operate more efficiently and make better decisions faster. Nearly a million IP professionals in over 150 countries use ANAQUA to manage more than a billion dollars in intellectual assets. Many of the best known brands and most innovative products were conceptualized, evaluated, protected and monetized through the ANAQUA platform. Anaqua is a privately-held company headquartered in Boston-US and has major European offices in London-UK and Pau-France as well as offices in other cities in North America, Asia and Europe. The expertise of our ANAQUA Services & Client Services staff, combined with our robust implementation methodology, delivers successful solutions on time and on budget.
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Author: grill-ip

Grill IP is a non-profit project for educational and entertaining purposes only. Our aim is to provide quick and easy access to aggregated and original patent news, IP analysis, interesting business cases in IP, basic legal updates and a list of patent transactions.

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